Advertising / Marketing

GOOD SESH FOUNDERS SHARE THEIR 12 C’s OF CREATIVITY

Founders & Co-CCO’s Ricky Anolik and Paul Elicker on how good creative comes from embracing confusion, collecting curiosity cabinets and more.

By Stanley Grudilliana. Published on April 12, 2024.

Ricky Anolik & Paul Elicker. Co-Founders & Co-CCOs of Good Sesh. Credit: Good Sesh

Everyone in advertising knows Good Sesh is having a moment right now. But you’d be hard-pressed to tell if you met up for lunch with the calm and collected Paul Elicker and Ricky Anolik like I did. “It’s cool to get recognition but honestly we’re just having fun,” Paul says. Ricky puts down his hamburger to join in, “We wanted to open an agency where we could make great work and have a great time while doing it.”

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